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ur battle is only half won if you haven't taken the time to properly design and structure your landing page. Ideally, your landing page should be a place where you can get visitors to do what you want, whether that be buy a product, click on links, or even just read through information without having to do any additional work. There are a number of things that you can do to improve your site's page. Here's a list of 100 resources that can help you get on the road to building better landing pages.
Landing Page Design Toolbox: 100 Tools, Tips & Resources